Tag Archives: Pet Industry

Benefits Of Having A Pet, Pets

Pet Businesses And The Economy

The Economy And Pet Businesses

Pet businesses: As the economy has become more stable, investors will see future opportunity. There will be a boom of consolidation and acquisition within the pet industry and an influx of capital.

It is expected that larger brands will dive into the pet industry in an effort to gain pet loving consumers as customers.

A continued increase in co-branding, private labeling, partnerships and licensing deals will continue. This growth is due to companies looking to bring more products and services to their current and prospective market.

Pet businesses  who move and act to change with the times and align their businesses, products and services to the current and future wants and needs of the new pet loving consumer will be much more successful in the short and long term. They will also be in a  better position  to evolve and become a respected leader in their market.

Pet Businesses Trends and New Innovations

Many innovative and creative companies and individuals are designing and bringing to market a wide variety of products and services.

  • Toys
  • Games
  • Pet Care
  • Therapeutic Garments/Wraps
  • Pet Insurance
  • Pet Clothing

These products and services  will do well in contributing to a more full and happier, healthier lifestyle for pets that satisfies even more of their senses.

We will see everything from scent related toys to unique and helpful services come to market in the coming years that will help pet lovers engage, entertain, and manage their pets lifestyles more completely.

Reasons You Can’t Go Wrong With the Pet Industry

Pet Businesses And The Economy

Pet Industry Trends

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Benefits Of Having A Pet, Pets

Pet Industry Trends

Pet Industry Trends 

Pet Industry Trends: Where to Expect the Highest Business Growth?

According to industry trends and projections, the pet business will continue to boom unabated in the future. While the forecast is healthy across the board, certain segments in the pet industry are seeing a significant amount of growth.

1 Natural Pet Products

Natural products, in general, are gaining wide-spread popularity. This is because people have become more conscious about improving and sustaining the health of the planet.

Consumers are also increasingly leery of the potential toxicity of synthetic chemicals and other harmful materials.

In addition to a desire to decrease their pets’ carbon paw prints, pet parents are opting to purchase natural products in an effort to maintain and/or improve the health and well-being of their beloved companion animals.

The top-selling natural pet products are:
• Holistic cat and dog food
• Cat Litter
• Natural flea and tick repellents
• Holistic grooming products
• Products for older pets, particularly for dogs
• Toys made with natural fibers

2  Made In The USA

Recalls and pet health concerns over foods, treats and toys made in other countries, causes  pet loving parents wanting the products they purchase for their pets to be made in the US.

Quality will be very important to the present and future pet product purchaser, and healthier and safer will be an overwhelming consideration in their final decision.

High quality products means US companies will charge higher prices. Companies that source and make their products in the US will have an advantage not only now, but in coming years.

3  Pet Industry Trends And Retailers 

With big box and many other large companies now targeting the pet loving consumer with products and services, retailers will need to step up their game in the coming years. By providing a more full service and/or niche service to their current and prospective customers, retailers will have an edge in becoming a trusted and reliable, full lifestyle resource for pet lovers.

4  Manufacturers and Service Provider 

Manufacturers and Service Provider will need to be more innovative and bold. You may think that everything a dog would need in life has been invented and is currently or soon to be on the market, but think again.

5  Pet Industry Trends And  Dog Clothing  

Dog clothes are made to be either functional or for show.

Functional dog clothes are for protection from the elements and allergens.

Clothes that are purely for show would be used as costumes for holidays and special occasions.

Dog Coats

Dog coats are most commonly used for protection against the rain and cold and to provide extra warmth.  Coats are also used as fashion accessories.

Dog Sweaters

Dog sweaters are both functional and fashion accessories. They provide extra warmth for dogs that are hairless or suffer from the cold.

Dog Shirts

Dog shirts can be used to help keep a dog clean and as fashion accessories. They can also be used to help protect a dog who is excessively scratching itself  or prevent hairless dogs from getting sunburned.

Dog Dresses

Dog dresses are purely fashion accessories and are mainly worn on toy and small breed dogs.

The Royal Society for the Prevention of Cruelty to Animals (RSPCA) is threatening legal action against dog owners who ‘over-dress’ their pets. Officials claim that putting on items such as boots, all-in-one trousers and hoodies, could be harmful to dogs.

If they feel an animal’s welfare is at risk the owner could be prosecuted.

Experts said there are a few occasions where dog clothing is acceptable, such as with small dogs and short-haired varieties.

Jess Bland, professional dog walker  from My Pet Friend, said: ‘Dog clothing certainly serves its purpose when it’s cold and wet, but it has to fit properly. ‘Although dogs would survive in the wild, they’re generally used to being indoors.  ‘There is a case that they need coats in the winter, especially shorter-haired dogs and smaller dogs.’

Dorset RSPCA spokeswoman Jo Barr said: ‘Dog owners should be aware that under the Animal Welfare Act  they have a duty of care to ensure that all of their pets’ needs are met.’  One of those needs is to express normal behavior and it could mean that with restrictive clothing they are not able to do that properly.

Pet Parents Are Driving The Pet Industries Growth

Pet Businesses And The Economy

Reasons You Can’t Go Wrong  With The Pet

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Benefits Of Having A Pet, Pets

Reasons You Can’t Go Wrong With the Pet Industry

One of the industries that many investors are currently betting on is the pet industry.

1. The Pet Industry Is  Recession-Proof

The pet industry seems to defy all odds during recessions and has been very little affected by economic crisis so far.

2. The Industry Is Predictable

Seasonal demand limits the cash-flow to a couple of weeks per year, which means you need to stack up on inventory based on an estimate of future demand. As seen on the Google Trends traffic, the pet industry has peaks in December but maintains a steady level of base demand throughout the year.

3. There Is No Need To Educate The Customer

One of the biggest expense for a new product is to educate the customer on what the product does and why it is so important. The vast majority of new pet products need no explanation whatsoever. Pet owners already know that health, training and the entertainment of their furry family members is important and are happy to give new products a shot in the hope that it will benefit their pets.

5. Good Margins

For retail businesses, you are looking to have an average margin anywhere north of 60 percent. While dog and cat food margins are mostly around fifty percent, the most popular items such as chewing toys and bones have 70 percent margins. Food for pets accounts for slightly more than a third of the entire market, with 23.04 billion spent in pet food annually. Designer collars, luxury clothes and other high-end accessories for dogs also have great margins, which helps to keep the average margin high.

6. Growing Market

There was a steep increase in demand over the recent years as the number of pets has grown to 312.1 million. Since 1994, the market has more than tripled in size and grown from 17 billion to 66.75 billion in 2016 in the U.S. alone.

Dog owners spend an average of around $1,641 and cat owners approximately $1,125 per year. Less than two thirds of the costs are spent on vet visits, leaving the remaining two-thirds up to retailers and service businesses.

Michael Lucroy, DVM

Dog ownership

Pet Parents

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Pets

Pet Parents Are Driving The Pet Industries Growth

Trends Driving The Pet Industry Growth

Pet parents are the force behind the pet industries growth.

There are three  trends supporting this strong growth in the industry and they show no signs of slowing down.

  • Pets are considered members of the family
  • Pet owners don’t mind paying a premium price
  • Bonding between pet and pet owner has health benefits

Pet Parents And Their Fur Babies

Many types of pets have long been considered part of the family, but in recent years that has started to translate to actually treating pets more like people.

Gone are the days of “outside dogs” that just “see to themselves.”

 Pet Owners And Their Spending

Organic and natural treats and foods, high-tech medical therapies and medicines, luxury services and even spas – nothing is too good!

Health Benefits  Pet Parents Are Seeking

Based on scientific research – of the bond between people and their pets has positive health benefits.

According to the Human Animal Bond Research Initiative Foundation (HABRI),“People are happier and healthier in the presence of animals.   Click here for more information on HABRI

Scientifically-documented benefits…include decreased blood pressure, reduced anxiety, and enhanced feelings of well-being.”

Though the results are preliminary, a HABRI study has indicated a potential $11.7 billion savings to the US healthcare system that can be tied to pet ownership.

Dog Ownership

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